As our world becomes increasingly digital, a few powerful companies dominate the internet, shaping how we interact, work, and even think. The emerging metaverse, which promises more immersive experiences, faces the same threat of centralization, with corporations like Facebook investing billions to control our virtual lives. This centralization stifles creativity, limits innovation, and undermines personal freedom, making us overly reliant on technology.
Futureverse, supported by Fluf World’s Metaverse Manifesto, offers a compelling solution: an open, decentralized metaverse. Through its infrastructure (The Root Network), community-governed protocols, and scalable applications, Futureverse empowers users and developers to reclaim control from centralized powers. The key challenges lie in widespread adoption, seamless user experience, and interoperability between metaverse applications. Yet, Futureverse is uniquely positioned to overcome these hurdles, ensuring the metaverse remains diverse, open, and accessible to all—positioning humans at the center of the internet, with Futureverse as the seed to make this vision a reality.
BackgroundFutureverse, founded in 2022 in Auckland, New Zealand, was created through the merger of eight companies, with three more joining soon after. Co-founded by Shara Senderoff and Aaron McDonald, and later joined by Marco Brondani and Dan Gillespie, the company is focused on building an open, decentralized metaverse. The leadership team combines expertise in venture capital, technology, blockchain, and entertainment.
The companies that formed Futureverse were not strangers to each other, with many sharing common shareholders, directors, or past collaborations. Aaron McDonald had already co-founded five of these companies, and three originated from the venture studio Centrality. These Centrality spin-offs included Centrapay (a digital payment platform), Centrapass (digital identity and asset custody solutions), and Sylo (a decentralized communications system). Alongside these were companies specializing in gaming, artificial intelligence, and design, such as Altered Phoenix (a gaming studio), Altered State Machine (an AI content provider), Immersive (a multi-blockchain payment service), Non-Fungible Labs (a design studio for avatars and environments), and Shadows Interactive (an animation studio).
Futureverse was founded with a clear vision: to address the fragmented efforts in building an open, interoperable metaverse. While gaming is often at the forefront of metaverse discussions, the founders saw a far greater potential—an expansive digital ecosystem where ownership, immersive experiences, and seamless cross-platform interactions converge. They recognized that achieving this vision required solving challenges across various domains, including blockchain, digital identity, generative content, and immersive environments, all of which demanded collaboration across multiple sectors.
To streamline this experience and make the metaverse more accessible, Futureverse merged 11 companies, each specializing in these key components. Drawing inspiration from Apple's approach to vertical integration, Futureverse aims to create a unified ecosystem but with a significant distinction—it is built on open, decentralized Web3 technologies. The goal is to make the user experience seamless, transforming complex, emerging technologies into something intuitive for both tech-savvy users and everyday people.
The development of Futureverse involves a three-layered stack: The platform infrastructure, supported by the Root Network, facilitates onboarding through tools like FuturePass, a digital identity and wallet designed to simplify access. The second layer, the Futureverse toolkit, provides creators with resources to develop avatars, generative music, and 3D objects, with easy integration into game engines, supported by partnerships with The Emergence and Crucible Teams. The final layer, hero experiences, serves as showcases, demonstrating the platform's capabilities through immersive, user-friendly experiences within the metaverse.
In July 2023, Futureverse announced securing $54 million in a Series A funding round led by 10T Holdings, Ripple Ventures, and Rising Capital, which helped push forward its goal of combining AI-driven content and blockchain infrastructure to transform the metaverse from concept to reality.
Two weeks after this funding round, Senderoff and McDonald launched Born Ready, a $50 million venture fund and studio to support early-stage Web3 and metaverse projects. Born Ready had already invested in several companies, including the high-tech sneaker startup FCTRY Lab, Power'd Digital, Polemos, and Walker Labs.
TechnologyFutureverse: Building a Decentralized MetaverseTo achieve a decentralized metaverse ecosystem, Futureverse had to build a comprehensive set of tools spanning infrastructure, applications, and protocols that ensure seamless interoperability and an intuitive user experience. A core ambition was to empower creators, as well as individuals, to construct their own worlds using nothing but their imagination—this is where AI becomes pivotal in enabling such creativity within the metaverse.
At its core, Futureverse is a suite of tools and resources that embodies the vision of putting humans at the center of the digital world, or more accurately, the metaverse. But what does this mean?
Currently, the internet is dominated by a few powerful entities that control and shape our entire digital experience. The concept of the metaverse, popularized by Neal Stephenson’s 1992 science fiction novel Snow Crash, has been recently described as a “3D extension of the internet” by NVIDIA CEO Jensen Huang, (whose company has built a suite of cloud services tailored to metaverse applications called “Omniverse Cloud”), offers the potential to expand and enhance this experience. This immersive digital experience, however, risks being controlled by the same major corporations, potentially limiting human creativity, vision, and experience even further.
Many companies have attempted to integrate blockchain into the metaverse to avoid repeating the centralized model of the current internet. Yet, these efforts remain largely centralized, confined to the application layer, and fail to provide users with a full experience that the metaverse could offer. Recognizing these limitations, Futureverse set out to develop a holistic solution, addressing the problem from its foundation. To do this, Futureverse developed three core features:
The Root Network, functions as a foundational infrastructure layer for the open metaverse, offering a decentralized framework for managing digital assets. As a Proof-of-Stake (PoS), Layer-1 blockchain, it focuses on enabling seamless digital asset interoperability and enhancing user experience. Positioned within the Web3 ecosystem, the Root Network serves as a hub designed to support the development and operation of an open, decentralized metaverse with key features including:
The Protocol Layer is the backbone of the Futureverse ecosystem, providing a decentralized, secure, and seamless framework for interactions between users, assets, and applications. Designed with interoperability in mind, these protocols support an ecosystem where IP ownership extends beyond single applications. This structure allows digital assets to retain their value and functionality across Web3 environments, positioning Futureverse as a key platform for realizing meaningful IP ownership in a decentralized context. Together, these elements help Futureverse deliver on its vision of an open, user-friendly metaverse.
1. A Decentralized Identity Protocol and Passport
The DID Protocol is a decentralized identity management system that empowers users to create and control their digital identities without relying on centralized entities like Google or Facebook. This is especially important in a decentralized metaverse, as it enhances both privacy and interoperability. By securely linking identities and digital assets—such as avatars, NFTs, and credentials—the DID Protocol allows users to carry their digital identities across different applications without exposing sensitive information.
2. Self-Sovereign Data Store (SSDS)
The SSDS is a decentralized data management protocol that allows users to securely store and manage their personal data, credentials, and other sensitive information with full ownership and control. In the metaverse, users generate vast amounts of personal data, from transactional records to behavioral patterns. Centralized systems are vulnerable to breaches and misuse of this data. SSDS ensures that only users, or those they explicitly authorize, can access their data. By acting as their own data custodians, users gain greater privacy, security, and control over their digital footprint. The SSDS SDK simplifies account creation, data encryption, and access to a decentralized vault, ensuring that users maintain ownership of their data and can securely share it when necessary.
3. Decentralized Delegation Protocol (Doughnuts)
Doughnuts is a proof-of-delegation protocol for secure, decentralized access control of assets and data. It allows users to delegate specific permissions to applications or other users without relying on central intermediaries. By enabling granular, temporary access, Doughnuts ensures users retain ownership and control over their assets while maintaining security. Applications request limited permissions, which users can approve and manage, ensuring all interactions are secure and under their control.
4. Decentralized Communications, Notifications & Storage Protocol (Sylo Network)
Relying on centralized services like messaging or notifications from third-party platforms compromises decentralization. The Sylo Network tackles this issue by providing decentralized communication infrastructure, ensuring users retain control over their interactions. To incentivize participation in this infrastructure, Sylo gamifies node operation by pairing its Sylo Nodes with Metaverse characters called The Seekers. These NFTs not only personify nodes but also integrate game rewards and social mechanics to boost community engagement. By running a Seeker Node, users enable decentralized messaging, notifications, and real-time data exchange while contributing to network resilience. Seekers also participate in gameplay factions, granting them greater rights and recognition for supporting the Open Metaverse's infrastructure. All services within this network are powered by Sylo Tokens, ensuring decentralized and low-cost operations.
5. Decentralized Artificial Intelligence Protocol (Altered State Machine, ASM)
The protocol enables users to create, own, and control AI models as NFTs, referred to as "non-fungible intelligence," for use in metaverse applications like games and virtual personal assistants. AI is key to enhancing interactivity within the metaverse, and Futureverse ensures users can create and manage their own AI models in a decentralized way. Through ASM, users can create and train AI models, known as "Brains," which are linked to NFTs. These Brains are trained in "Gyms," specialized environments where they learn and evolve to enhance their performance. Once trained, they can be deployed in various metaverse applications, such as powering NPCs (non-player characters) or automating tasks within virtual worlds.
6. Dynamic Object Transformer (DOT 2.0)
DOT streamlines the creation of lightweight, high-volume game assets, supporting Futureverse's vision of an open, decentralized metaverse. It enables rapid generation of diverse items like characters and vehicles from base assets, meeting the demand for interoperable digital collectibles. Tailored for gaming, sports, and entertainment, DOT offers real-time features like wearables and seamless integration via APIs, SDKs, and design tools, aligning with Futureverse's goal of a scalable, interoperable metaverse.
Content Layer - Experiences and Assets: Fueling Engagement in the Decentralized MetaverseFutureverse is creating a unique experience by focusing on three pillars:
Futureverse has implemented a multi-token system through the Root Network to reduce friction between applications, streamline onboarding, and lower fees. As an "any-token gas blockchain", users can transact using any token that is paired with XRP on the on-chain DEX. Currently, supported tokens include XRP, ROOT, ASTO, and SYLO, with more to be added in the future.
The system features five key tokens, each playing a unique role:
ROOT is the primary token within the Root Network and is distinct from the network’s gas token to avoid the high or unpredictable fees often seen in single-token ecosystems. ROOT is community-owned and powers both the network’s governance and security of the Proof-of-Stake (PoS) consensus mechanism of The Root Network.
The primary functions of ROOT include:
The ROOT token has a total supply of 12 billion tokens, distributed across several pools to support various network participants and initiatives. The initial allocation as follows:
The Root Network generates fees from various services, including decentralized exchanges (DEXs), NFT marketplaces, and communication protocols. For example, marketplace transactions incur a 5% fee, while DEX transactions have a 0.05% fee. These fees are accumulated in the Vortex token pool, which grows as network activity increases. Vortex tokens are distributed every 90 days, with the first 260 weeks of the network’s operation dedicated to token releases.
To kickstart the rewards, 10% of the ROOT token supply has been allocated for this purpose.
Another important token in the Futureverse ecosystem is ASTO, which powers the ASM AI protocol. ASTO facilitates activities such as agent training, DAO governance, minting NFTs, in-game transactions, and asset creation. Users can stake ASTO in the ASM Cortex to receive ASTO energy daily, which can be used to mint Generation 2 AI brains without spending ASTO directly. For a more interactive experience, users can explore ASM’s gaming applications through games such as the FIFA AI League mobile game.
The SYLO Network, another key component of the Futureverse ecosystem, focuses on decentralized communications. The SYLO app, which is available for mobile devices, functions similarly to WhatsApp but integrates a wallet. Running a node in the SYLO network operates on a probabilistic micropayment system, rewarding node operators based on the number of SYLO tokens staked. A Seekers NFT is required to run an incentivized node, and it's estimated that at least 50,000 SYLO tokens are necessary.
The Vortex token pool accumulates gas and network fees collected over each 90-day reward cycle. Based on user participation, measured by the amount and duration of ROOT staked and validator performance (measured in work points), Vortex tokens are minted and distributed to participants. These tokens can be "unwound," allowing users to withdraw the underlying tokens at any time.
High-level gas fee and reward structure:
Rewards come from gas and network fees collected during each reward cycle, distributed as follows:
Sources of Rewards:
The FLUF World collection leads in all-time volume, with 49,050 units, demonstrating the highest market activity compared to other collections. Even though its supply is only 10,000, it maintains a relatively high number of unique holders (3,105), showcasing a strong demand and community engagement.
PartyBear and FLUF World: Burrows are significant players in terms of both all-time volume and community size. PartyBear has a total volume of 9,755 with nearly the same supply as FLUF World: Burrows (9,669 vs. 10,500), but fewer unique holders. Burrows has a higher volume at 10,004, showing higher trading activity despite a smaller supply compared to some other collections. ASM B.R.A.I.N.S. with 10,490 in all-time volume and ASM AIFA Genesis with a comparable figure at 10,575. Their large supplies, 60,743 for ASM Gen II B.R.A.I.N.S., signal high issuance, but lower unique holder counts (3,040) suggest a more concentrated ownership. Muhammad Ali: The Next Legends - Gym Bags and Boxers have much smaller total volumes compared to others, reflecting a lower level of trading activity. The supply for these projects is also limited, but they still have respectable community engagement with 1,915 and 1,822 unique holders, respectively. Some collections like The Seekers and ASM AIFA All-Stars have very large supplies (37,387 and 37,267, respectively) but relatively low unique holder counts compared to collections with similar or smaller supplies (e.g., FLUF World). This suggests that a significant portion of these supplies might be concentrated among fewer individuals, which could have implications for the liquidity and trading dynamics of these assets. The Dr. Grordborts: Rayguns collection has a notably high unique holder concentration for its small supply (2,748), indicating a very engaged, possibly niche, collector base. Conversely, FLUF World: Art by Thingies has a higher supply (22,247) but only 1,300 unique holders, suggesting either lower demand or more concentrated ownership.
EcosystemFutureverse’s ecosystem builds an open metaverse focused on decentralization, user ownership, and creative freedom, supported by a growing developer community on The Root Network. Each project enhances digital identity, entertainment, communication, and infrastructure. Key projects include:
1. ASM: ASM is a platform that allows users to create, own, and train AI agents that can be used in different applications, especially in gaming. These agents evolve based on user input and are interoperable across games and environments. ASM started as part of the effort to merge AI with Web3, giving users control over their AI-powered digital assets. ASM operates by allowing users to own AI agents through NFTs or wallets, enabling their use across various digital platforms. This ownership is facilitated by the ASM Genome Matrix, which manages different AI models and ensures their interoperability. Additionally, systems like the Memory Tree and Murmur Matrix enable AI agents to store and transport memories, interactions, and experiences, allowing them to evolve and exhibit lifelike behaviors in digital environments.
2. Fluf World: Fluf World is a leading project within Futureverse, featuring unique 3D NFT avatars called "Flufs." These avatars are key to an immersive, community-driven metaverse experience. Fluf World emphasizes digital identity and creativity, with a broader goal of building a user-centric metaverse.
3. The Third Kingdom: The Third Kingdom is a strategy simulation game and lore-based expansion of the Futureverse universe, developed in partnership with Walker Labs. It immerses players in a mythological world where they build empires and unlock rewards, including up to 312,500,000 ROOT tokens in its first season, Cataclysm. The game brings together popular communities like FLUF World, Doodles, Pudgy Penguins, Deadfellaz, Cool Cats, and Walker World, offering virtual land and assets that integrate with Futureverse's vision of a cohesive virtual ecosystem. It utilizes Futureverse’s advanced technologies, including the FuturePass SDK, Asset Register, Root Network, Material World Protocol, and Futureverse Launcher.
4. FIFA AI League: AI League is a football (soccer) simulation game where AI-powered players compete in leagues, combining gaming with real-world data to let users manage and strategize their teams. Developed by ASM within the Futureverse ecosystem, the game has partnered with FIFA, leveraging FIFA branding and connecting to the global audience of the sport.
5. Party Bear: Party Bears are customizable 3D avatars within Futureverse, powered by the Swappables Engine, which allows users to to personalize NFTs by swapping elements to create unique assets. This technology enables seamless, interoperable experiences in the open metaverse, fostering creativity and supporting Futureverse’s vision for accessible, engaging digital customization in Web3.
6. Thingies: Thingies are spider-like NFT creatures in Fluf World that add a creative dimension to the metaverse. They participate in activities such as painting and contributing to the virtual environment’s aesthetics, enhancing user expression and customization within Futureverse.
7. Immersive: Immersive is a platform in Futureverse that allows creators to build interactive, narrative-driven virtual worlds. It focuses on storytelling and user participation in shaping digital environments, supporting Futureverse’s vision of a fully immersive, user-driven metaverse.
8. Muhammad Ali: The Next Legend: This project is an AI-powered boxing game where users can train and manage AI fighters, competing in tournaments. It honors Muhammad Ali’s legacy and offers an engaging sports experience, combining AI technology with Web3 to create a unique user-driven game.
9. Gods and Goblins: Gods and Goblins (Grumble) is a fantasy-themed role-playing project within Futureverse. It allows users to interact with mythological characters in a rich, lore-driven environment. Like other Futureverse projects, it emphasizes user ownership and immersive experiences.
10. ATEM Car Club: ATEM Car Club, inspired by the founders' love for cars, is a decentralized platform that blends real-world automotive culture with the digital metaverse. Users can own, trade, and race digital cars, bringing car culture into the Web3 space through immersive, gamified experiences.
11. Centrapay: Centrapay is a digital payments platform that integrates blockchain technology to enable payments in both physical and digital environments. It supports cryptocurrency and NFT transactions, bridging traditional finance with the decentralized world.
12. Jen: Futureverse launched Jen, an AI-powered music creation platform built on the Root Network, designed to protect copyright and ensure authenticity. Using cryptographic verification, Jen empowers creators with high-quality sound production while the R3CORD™ feature allows artists to authenticate and monetize their tracks seamlessly.
Some other notable applications within the ecosystem include Cool Cats, Reebok Impact, Tradeverse (at the beta stage) Raicers, Root Identity, Zerpmon, Moai Finance, Project Tempus, and Dexter.
RoadmapIn July 2024, the ASM protocol introduced significant improvements, detailed in the vision paper. These updates addressed challenges related to scalability, adoption, and interoperability by introducing new technology stacks and economic models. Key improvements include:
Expanded Role for Genesis B.R.A.I.N.S.: Genesis B.R.A.I.N.S. will continue to play a critical role, especially within the new licensing framework, and in an upcoming infrastructure release related to The Root Network.
Gen II B.R.A.I.N.S. (Metaverse Land): Future releases, including the upcoming season of The Third Kingdom, will allow users to transform Gen II B.R.A.I.N.S. into intelligent metaverse landscapes (SurrealScapes), further enhancing rewards and gameplay experiences.
Dynamic Object Creator (DOC) and the Universal Blueprint Framework (U.B.F.): Futureverse enhances content generation and interoperability through the Dynamic Object Creator (DOC) and the Universal Blueprint Framework (U.B.F.). DOC is an AI-driven creative assistant for generating 2D, 3D, and environmental content. U.B.F. standardizes asset representation using a metadata-based approach, enabling real-time rendering and seamless integration across platforms, simplifying content creation and enhancing user experiences.
Growth StrategyExpansion of Ecosystem: Futureverse fosters ecosystem and community engagement through the launch of new products like The Third Kingdomand integrations like the Xaman Wallet for the XRP community. It leverages NFTs such as Seekers, which can operate nodes and help secure the network, while users can participate in quests and activities like FutureScore Quests to earn tokens and contribute to network growth without direct financial investment. Additionally, community discussion platforms like "Open Space" enhance collaboration and interaction within the ecosystem.
Material World Protocol: The Material World protocol is part of Futureverse's strategy to build an interoperable game economy, allowing shared use of in-game materials and items across multiple games. This initiative aims to establish a decentralized economic system for the open metaverse, breaking the isolation of traditional game economies. The protocol will be tested in "The Third Kingdom", where the community will validate and refine the initial system, creating a foundation for expansion into other games and applications.
Strategic Partnerships:
Investment in Infrastructure: Acquired NVIDIA DGX H100 for AI content generation (AIGC), particularly in music creation through its text-to-music model and to AI-generated 3D objects by over 600 times. Integrated Substrate V1.0 for The Root Network, and enhanced the Root Network for performance and security.
Accelerators and Support for Startups: Base Camp Accelerator and tokenomics accelerator initiatives support startups in developing scalable, interoperable metaverse applications.
Closing SummaryFutureverse is focused on developing a decentralized metaverse, integrating advanced technologies with a forward-looking approach. The Root Network serves as the heart of the platform, providing the foundational infrastructure that enables seamless onboarding, interoperability, and digital asset management. The protocol layer acts as the backbone, ensuring secure, decentralized interactions across applications, while the content layer breathes life into the ecosystem through immersive experiences and creative storytelling. What truly sets Futureverse apart is its integration of AI, which powers the evolution of the platform, allowing users to experience a dreamlike, layered digital world reminiscent of Inception.
However, reaching this ambitious vision requires significant effort. The substantial initial funding and ongoing research and development efforts have firmly positioned Futureverse at the center of technological innovation in the Web3 space. Yet, the question remains—what does it take to truly achieve this vision? The road ahead will demand continuous development, strategic partnerships, and the expansion of tools that empower creators and users alike.
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