Huobi Celebrates Tenth Anniversary with HTX Rebranding

• Huobi Exchange Embraces Transformation as “HTX” on Its Tenth Anniversary

• The exchange has changed its official social media handles and community pages to HTX. 

On September 13th, Huobi Exchange underwent a profound transformation, rebranding itself as “HTX.” This shift represents more than just a change in name; it symbolizes a strategic evolution aimed at shaping the future of cryptocurrency trading.

The “H” in HTX pays tribute to Huobi’s rich history, acknowledging the platform’s remarkable journey under its former name. However, HTX is forward-looking. The “T” in HTX represents TRON, signifying a steadfast commitment to closely align with the TRON system, demonstrating a dedication to staying at the forefront of technological advancements. 

Another interpretation is that “HT” represents the exchange’s native Huobi Token (HT), while “X” is the Roman numeral for 10, paying homage to the company’s 10th anniversary. The firm’s new slogan is “HTX, Just Trade It.”

Prior to the official announcement, Huobi updated its social media accounts to reflect the new name. The exchange’s Twitter handle, now HTX_Global, and its official Telegram group, “HTXglobalofficial,” reflect this change. As of the time of writing, the website domain still retains the original Huobi name.

HTX’s new mission is to establish a metaverse free port with the vision of achieving financial freedom for 8 billion people on Earth. HTX is embarking on a growth strategy encompassing “global expansion, thriving ecosystem, wealth effect, and security and compliance.“

HTX intends to expand its global footprint by entering promising markets in various countries and regions while ensuring balanced growth.

Huobi’s recent name change, from Huobi to HTX, has sparked significant interest on social media, with numerous individuals drawing parallels to FTX, the now-defunct exchange whose founder, Sam Bankman-Fried, is currently facing 13 charges related to fraud.

One cryptocurrency enthusiast expressed their thoughts, stating, “What’s the deal with Huobi rebranding to HTX? It’s reminding me of FTX vibes,” on the X platform.

As former FTX CEO Sam Bankman-Fried awaits trial, the bankruptcy estate of the exchange is contemplating a move to potentially revive the platform through a transaction.